Michelin Adventure Museum

Description

A must-see in Clermont-Ferrand!

L'Aventure Michelin retraces the extraordinary saga of the Michelin brothers, whose story reads like a true adventure novel. Pioneers of cycling, the automobile and aviation, they accompanied the great innovations of their time and revolutionized the daily lives of travelers with their now emblematic maps, guides and road signs.

Since those visionary beginnings, Michelin has never stopped innovating to improve mobility and design solutions to make life easier and safer.

The immersive, modern scenography plunges visitors into the heart of more than a century of industrial know-how, technical innovation and human adventure.